We’re not all copywriters, but writing concise and compelling web content is essential to the success of any small business’s online presence. Here are a few tips to help get you started, increase conversion, and convey your message:
Less Is More
The average user spends just 4.4 seconds on a page, don’t waste it with filler [...]
I’m short on time with six sites going live in June, but I simply had to share an article I just found on Business Week about the good, bad, and the ugly concerning small business websites.
Whether you are looking to contract Rainmaker for your next small business website or somebody else article by Steve McKee [...]
According to the U.S. Census Bereau, nearly 15% of the American population is Hispanic or of Hispanic descent. Want to communicate with them, but don’t know Spanish? Heck, want to communicate in French, Greek, and Chinese too? Don’t worry, this isn’t a crash corse any any language – not even HTML.
Translate Your Website with Google Language Tools
First, we must get a link to the page we want to translate. Go to Google Language Tools, about a third of [...]
Have you ever typed in a search to the effect of “dry cleaner roswell, GA” and had a map pop up with dry cleaners in or around that city? If you’re not on the list for your trade area and industry, you may be losing out on highly targeted traffic to your website.
But never fear, you can sign up for Google Local and Yahoo Local within 10 minutes! [...]
