Outdoor Web Design and Fishing SEO

The vast majority of fishermen are beginning their vacation planning on the internet. If getting found, and then getting booked by them is what you’re after, you have come to the right place.

Here’s a look at what is included in our Fishing Website Package:

  • web-design-1Custom Theme & Graphics
    Your website should be as unique as your business. Every site is hand-coded with custom graphic design, unique to your business’s desired theme.
  • Search Engine Optimization
    We use the latest techniques in search engine optimization when building your site. Proper title, description, heading, and other HTML tags are generated dynamically and all pages include search engine friendly URLs.
  • XHTML Valid & Cross Browser Testing
    We hand-code your outdoor website using XHTML and CSS for better indexing by search engines and for cross browser performance. We then test your site on a number of different browsers, operating systems, and screen resolutions to ensure optimal display on all of your visitors configurations.
  • Photo Gallery
    You can easily upload your fishing or outdoor photos via an easy-to-use content management system. Choices include simple picture pages to more advanced gallery scripts such as Lightbox.js, Plogger, Gallery2, and many others.
  • Fishing Report CMS
    Quickly add your fishing reports & photos to your website through our easy to use content management system. In addition, your visitors can subscribe to your fishing reports by RSS or by email.
  • Unlimited Pages
    We don’t set artificial limits on the number of pages allowed in your site. Once the custom theme is designed, it only takes minutes to add a new page to your site. In fact, we fully encourage more content since it helps develop higher search engine rankings.
  • Video Integration
    Integrate third party (Youtube, Google Video, etc.) videos of your fishing outings, or even upload and display your own in your fishing reports through the content management system. Too technical? We’ll integrate them for you.
  • Online Bookings
    Accept bookings online. Allow users to choose which days, what type of service, and more… right from your website.
  • Free Website Hosting for Life*
    That’s right. No monthly fees whatsoever, which can save you hundreds of dollars over the life of your website. As long as you’re a Rainmaker client, we’ll host your site for free! All you need is a domain name (www.yoursite.com) if you have one, or we can procure one for you for just $10 per year.

Contact us to get started today, or ask any question you may have.

*Bandwidth limitations do apply. Monthly bandwith limit of 500 MB (about 50,000 pageviews +/-) included. In simple terms, this is more than 99.9% of small business or charter service websites.

Search Engine Optimization (SEO) for Fishing Websites

Who ranks #1, #2 , and #3 for “fishing guides” in your trade area? If you don’t know, you should, and here’s why:

The vast majority of charter clients are beginning the search for their next fishing trip on one of the big search engines, Google, Yahoo!, or MSN. When searching, 62% click on a link on the first page. Less than 10% of searchers get past the the third page! Being in the top three results (not pages) is where you want to be for fishermen searching for a guide or outfit in your area.

SEO is the art of getting placed above competitors in Google, Yahoo, MSN, and a few other search engines. There are three primary components of getting top rankings for fishing related or any other websites – and two of them you can do yourself with help.

  1. search-engine-optimization-resultsCreation of an optimized, well structured fishing website
    This is the most technical, and most likely will require a professional. Proper title tags, link structure, XHTML/CSS design, and many other scary terms are involved. What is important is that your web designer is familiar with SEO fundamentals because it will be the foundation for your web presence.
  2. Relevant, High Quality Content
    You are the expert, right? Writing good, engaging text for your site is a great start. This will tell search engines like Google what your site is about, and the more the better. On that note, having some sort of content management system (CMS) is a great idea. It will allow you to add fishing reports, blog posts, or testimonials, and will not only increase rankings for your target keywords, but also bring you traffic for seemingly insignificant phrases that nobody else is targeting.
  3. Inbound Links
    Inbound links are hyperlinks that point from other websites toward yours. The more the better, but not all links are created equal. Proper linking procedures like choosing anchor text, and getting links from related websites are possible for anyone who can send email or check their bank account online.

Do it yourself, or a turn key solution?

No matter what your desired level of involvement, I’d be happy to tailor a SEO solution for your fishing charter service, outfitter service, and even the next extreme sports expedition.

Give me a call for a free SEO Assessment and Consultation:

Wade Sonenberg

Rainmaker Web Design

770.377.6345